One of the great things about being involved with business improvement projects is the stories you gain from delivering the projects. Getting people to understand an approach, or change, is part of the struggle with making changes happen a business. If people don’t understand the relevance of a change then they are far less likely to engage with the change programme. The next time you are involved with a project gather the new stories and use them to help explain to others how things can work on the future projects. The good and the bad experiences can all make good material for stories, and this short article will explain a little more about how you can use stories to good effect.
Firstly, when you are trying to explain a concept to someone for the first time it can seem rather abstract to the person you are speaking to. When you explain the same idea as a story (preferably with a start, middle and end) the context of the idea is immediate. The person you are speaking to can more easily grasp what you are trying to explain and this can bypass many misunderstandings as well as help you spend less time trying to explain the idea 홈타이.
Next, the story has to be relevant. As time goes by you will pick up more and more stories about business improvement. You will have seen more good examples of how projects can work as well as being exposed to more ideas yourself. You will also have seen things go wrong, stories that have learning points in them and points that you and your colleagues can avoid next time. As your repository of stories builds up you can choose the best stories for the task at hand. It should go without saying that the story you choose should be selected based upon its ability to convey the right message to your audience, but it is worth emphasising as I have seen people share stories that seem irrelevant (and leave the people in the conversation rather confused).
Finally, the story needs to be interesting. The best tale for the job of explaining the improvement approach will be useless if it doesn’t at least capture the attention of those that you are speaking to. I’ll leave it up to you as to whether you need to spice it up at all, but as long as the core message of the story serves the initial purpose then that is what really matters. To be clear I am not suggesting that you make up stories as credibility of real experiences cannot be substituted for, but I am suggesting that you deliver it in a way that makes the story clear, interesting and obviously applicable to spreading the message you want to convey.