Blogs can be used for different purposes and in different ways. It’s really only limited to the imagination. Here are some of the common types of blogs you will find on the internet today and how they are used.
Personal Blog – Many people start blogs for personal reasons. Be it the birth of a new child, a wedding, or just to blog about whatever they are feeling. Most people who start personal blogs have no desire to make money from them, although some personal blogs get so popular that the ability to make money comes very easily with all that traffic BUSINESS.
Business or Non-Profit Blog – Starting the conversation with your customers can be a very smart and beneficial move for any business. Really getting to know the people who buy from you or who are interested in buying from you will allow you to get an insider edge over your competition. When a business blog grows big enough with an active readership, it is possible to get very valuable information by asking questions and creating polls.
Niche Blog – My business involves affiliate marketing, which is selling other people’s products. I create websites that are built around a particular product or a very specific niche topic. Two examples would be: 1) I have a blog about my Volkswagen Beetle, 2) I know someone who has a blog about Playing Darts.
Magazine Blog – A magazine style blog is just as the name suggests. It is a broader topic that brings news and information on a specific topic. The topic could be fashion, sports, marketing, business or anything where there is a large interest.
BlogSite – This type of blog is actually a hybrid between a website and a blog. A blogsite is a very popular type of website these days because it is easy to create, easy to update and easy to find other people to update for you.
When deciding what type of blog to start you want to carefully consider your full business plan. Ask yourself: Where does a blog fit in to my business? Will I have the time to put in the work required to make my blog a success? No matter what type of blog you choose be sure it fits in with your business plans. Don’t let anyone talk you into blogging if you just don’t see it in your plan. The worst thing you can do for your marketers mojo is to add a task to your plate that you’re not absolutely thrilled about completing!